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The Sirius Radio streams are broadcast from three satellites in an elliptical geosynchronous orbit above North America. Digital satellite systems usually make use of a very small dish which can be installed anywhere on the consumer’s property with a line-of-sight to an orbiting satellite. Sirius Radio has exclusive satellite radio rights to National Public Radio, carrying two separate streams. The deal with NPR was the first high-profile deal entered into by Sirius.

The National Basketball Association has reached a multi-year deal with Sirius Satellite Radio Inc. to expand radio broadcasts of professional basketball games. Sirius Satellite Radio is a satellite radio (DARS) service in the United States that provides 65 streams (channels) of music and 55 streams of sports, news and entertainment. XM Canada said it will have shipped 100,000 receivers to Canadian retailers before Christmas.

XM has signed deals with 60 per cent of car makers, including the biggest, General Motors of Canada Ltd., to pre-install XM receivers in GM vehicles. XM Satellite Radio provides digital programming directly from three satellites in geostationary orbit above the equator. XM Satellite Radio NASDAQ: XMSR is a satellite radio (DARS) service in the United States based in Washington, DC and controlled by News Corporation’s DirecTV, General Motors, American Honda, Hughes Electronics, and several private investment groups.

Audio channels on XM Radio are digitally compressed using the aacPlus codec from Coding Technologies for most channels, and the AMBE codec from Digital Voice Systems for some voice channels. Digital radio technology offers many advantages, opening the doors for future HD radio features as built in digital radio recorders, allowing you to record and play back your favorite music, news and weather, as well as subscription services. If your brand-name stereo isn’t compatible with satellite radio, or if you have a factory stereo system, you can still use a dedicated car satellite radio.

In the US market, there’s two players: XM Satellite Radio and Sirius Satellite Radio. Sirius and XM are the two major satellite radio providers available in the USA Car manufacturers have been installing satellite radio receivers in some models for a few years now. With satellite, or digital radio, you get near-CD quality sound.

Sirius Satellite Radio, Inc.

America have always enjoyed an unprecedented advantage when it comes to enjoying the latest highly advanced products of technology. Every single year, people are bombarded with a great numbers of gadgets and gizmos that are specially designed to enhance life and provide numerous comforts. It’s no wonder why Americans and people from all over the world have grown quite dependent to the creature comforts that are in abundance. In the world of entertainment, there is a constant influx of products that are manufactured to provide the greatest quality of entrainment money can buy.

The advent of satellite radio has certainly made a rather huge impact in entertainment. Although most people were quite content with the traditional radio systems, everyone would agree that there are certainly some rooms for improvement. And predictably enough, companies like the Sirius Satellite Radio, Inc. has risen to the occasion and delivered the product that gave subscribers a number of options when it comes to listening to the radio.

Sirius Satellite Radio, Inc. is based in the center of New York City, and broadcasts over a hundred radio channels to its subscribers with the help of three satellites just right above North America. The services provided by Sirius Satellite Radio, Inc. is very similar to that of the cable television, where consumers would subscribe to the company’s services and pay on a monthly basis. Not only will you be able to enjoy surfing through over a hundred channels but you will also be assured of a crystal clear reception no matter where you are. This is made possible by the satellite feed that are available 24 hours a day, with no commercial breaks. This is certainly a great feature since most people would rather do without the annoying advertisements that take up half of the radio program that they are tuning into.

The reason behind the phenomenal success of Sirius Satellite Radio, Inc. is the fact that it has a relatively minimal subscription cost, with only about $12-15 per month and a lifetime subscription of $500. That is certainly an inconsequential expense fro some people who would love to avail music streaming with unparalleled clarity.

As to their expansion efforts, that has already launched the Sirius Internet Radio that is made available to all subscribers from all over the world. Their clients only need to have the password and user name that they can get after paying the subscription cost. This is certainly a big leap for the company who hopes to penetrate the global market with the services they offer.